A look behind the scenes at how we helped Chaoly use Tableau to bring data to life.
Juicy details about goals, challenges, and factors that have contributed to success.
We share the full list of dashboards that reached the clients’ screens.
The Learning Center is the place where will always find in-depth, actionable content.
We're focused on answering questions with data. If you are looking to do the same, start reading and make sure to come back!
We are always working on getting you the most helpful ideas, insights, and guides.
I have the bad habit of revisiting things I’ve built with a critical eye. What I love about Tableau Public is that we can let visualizations fly and observe how people react to them. The key thing for me is perspective. The ability to not take feedback personally is essential! I believe we should try […]
Say what? What I am trying to achieve is quite simple: offer the ability to filter a range using parameters, make it easy to use and give it a clean look. Before parameter actions (pre Tableau 2019.2) we would do something along the lines of: The obvious problem with this approach is that the start […]
“Know your customer!” This might be the most common business advice out there. We read about it on blogs, social media, we see it in presentations, we hear it from experts. I’m not too fond of this advice. It makes me cringe when I hear it. Mainly because it leads to ambiguous questions like “how?” […]
Love line charts? Love slope charts? Why not put them together? In this article, I am going to show you why this is not always a good idea and some good use cases of how they could work well. People think computers will keep them from making mistakes. They’re wrong. With computers you make mistakes […]
The first time I had the chance to test the tool, I didn’t see it. Fast forward to the present, and I am using Tableau every day. I can’t imagine life without it!
I decided to expand on the reasons I believe this software is extraordinary. I hope this article will help some of you avoid making the same mistake I did.
Tableau is making progress towards better interactivity.
After the introduction of Set Actions in 2018, they are taking it up a notch with Parameter Actions and with the ability to show/hide dashboard containers (toggle).
In this article, we are showing how these work and we share some ideas on how you can make use of them.
Data visualization is a powerful tool in the hands of those who try to answer the right question. For some it might be pretty pictures, others might build charts for the sake of it. For us, it’s something that should move minds in the right direction. We decided to show how we use data visualization […]
Multinational markets used to be a thing that only big companies can tap. However, as an online business, we have one big advantage that many small and medium businesses did not had in the past, the internet. The internet does not have borders and can be accessed from anywhere in the world. This means that […]
In this article, we discuss how we can use Plolty with Google Analytics data. For this we need the following: a Google Analytics account from which we pull the data through Google Analytics API V4; Python, which is going to be our programming language; to process the data we use Pandas; the best library for […]
As a beginner with Google Analytics, I sometimes find it difficult to check all the data on all levels, purposefully. When I am in this process, User Explorer is my favorite feature. Here’s what brought me to say that. Google Analytics is an excellent way of checking website traffic. User Explorer is a report where […]
In this article, I am going to pick apart and try to improve on a prevalent chart type used to analyze cohort retention: the impact plot (also called triangle chart). It is basically a highlight table, or a heat map with the numbers displayed. Here are a couple of examples: This graph type that is […]
Stacked bar charts are difficult to interpret more often than not.
One thing we can do is to use percentages instead of the actual values. Comparing the top and bottom segments becomes easier, but we lose track of the totals, and we still have difficulties with the middle parts.
To focus on one category at a time while keeping the others in sight, I implemented an interactive component to move the part of the bars we’re interested in at the bottom.
… or concurrent lollipops and dumbbells chart. For this week’s MakeoverMonday we looked at women representation in the House of Representatives (no pun intended). I came up with a population pyramid style chart. I put Democrats versus Republicans, where we would typically have men and women diverging to the left and right. So here’s the […]
This article tries to be a complete practical resource on Magento Speed Optimization. It contains some very easy to implement recommendations to the most advanced ones.
There is much talk about Magento using many resources and how difficult it is to work with. We’re trying to debunk some myths and to show a different side of things.
So let’s break it down piece by piece!
Everyone is talking about the mobile-first world. The web as we know it is turning upside down.
All because people are spending a lot more time on their mobile phones.
We rolled up our sleeves and did a study. We analyzed the top 1 million websites in the world to see with our own eyes how mobile-friendly they really are.
Love Google Analytics? Love Tableau? Why not bring them together? Us & Tableau We are working with Google Analytics every single day. Sometimes I get the feeling we’re investing too much time into it. When I re-discovered Tableau, I felt it brought a whole new perspective to our analytics approach. The first times I tried […]
As you might know, Enhanced eCommerce requires a particular kind of implementation.
It goes way beyond your basic transaction tracking, and it would take a lot longer to implement, but the depth of the data would be worth it.
A complete walk through the steps of adding enhanced eCommerce using Google Tag Manager.